Back in 2017 I undertook a huge triathlon over ironman distances.
The event was 2.4 mile swim, 112 mile bike ride and 26.2 mile (marathon) run.
On the day I found myself struggling on the bike and “only” completed 89 miles of the bike course. But this is still the longest, toughest endurance event that I have ever undetaken.
Was I a failure for missing 23 miles of the bike course? Or have I succeeded in pushing my body further than most (sane) people would even contemplate?
So why not take a chance in your business and set yourself some stretch targets?